Alright, so we’re sort of in a mid-way point with the Kindle Scout campaign for Persona and I figured I’d do a little update to give you the sense I’m getting of this thing.
If you didn’t know already, I’m pretty awful at marketing.
Let’s just be honest with that one. I’d rather go to the dentist and have teeth pulled sans Novocaine than market myself. I do the bare minimum by announcing book releases and sales on FaceBook and here on this Blog.
I don’t know why that is, it just is, which makes this Kindle Scout campaign significantly harder for me.
Well, because if you want to win this campaign, you’ve got to market it. You have to blast your friends, neighbors, strangers on the street, EVERYONE with news about the campaign for the entirety of the 30 days your stuff is running.
30 days of me shouting to check out my campaign and please, please, pretty please vote for it?
Yeah, no. I can’t do that.
It’s not that I’m not confident in Persona.
I love this book. I love where it started and I adore where it ended. It is a solid book. My style has grown and my understanding of the craft has become such that I know it’s better than anything I’ve written in the past.
So it’s not that I don’t think the book is good enough to be marketed. It is. It really, really is.
The problem is that, in our virtual society today, shouting at everyone for 30 whole days to nominate your campaign is … well … rude.
I know I get annoyed when someone is telling me the same thing over and over again. That little snarky judge that needles at my brain says; “Geez, vain much?” Or … “Ugh, I heard you the first time.” Or … “There’s a fine line between confidence and arrogance, my friend. Be careful cause I think you’ve crossed it.”
She’s a mean voice. I really try not to listen to her.
But she’s also a voice that I’m pretty sure exists in everyone’s head. So if I’m thinking that about other people … well … Obviously other people are going to think that about me should I start following suit.
Which leaves us to the problem at hand …
How do you market a Kindle Scout campaign for 30 whole days, keeping it fresh in everyone’s heads while not becoming that annoying, arrogant voice that everyone wants to shut out?
…….. I have no idea.
But then, I also have no idea how to really market my books either. So if you, brave author, already have a marketing plan in place and know how to use it, then Kindle Scout might actually work for you.
Because I’m like … 95% sure it’s not working for me.
Doesn’t mean I won’t try it again in the future, just means that next time I’ll know what I’m walking into and how to prepare for it.
Oh … and … um … here’s the campaign again. (See? Told you I was bad at this.)